{"product_id":"e-l-f-big-mood-mascara-volumizing-lifting-mascara-deep-brown-0-30-fl-oz-hourglass-brush-jojoba-wax","title":"e.l.f. Big Mood Mascara — Volumizing Lifting Mascara, Deep Brown 0.30 fl oz, Hourglass Brush \u0026 Jojoba Wax","description":"\u003cstrong\u003ee.l.f. Big Mood Mega Volume \u0026amp; Lifting Mascara is a volumizing mascara with an hourglass brush and jojoba wax that creates bold, lifted lashes in deep brown without smudging.\u003c\/strong\u003e\n\n\u003cp\u003eGet dramatic, eye-opening lashes with one swipe. This mascara combines a uniquely shaped hourglass brush with a rich, creamy formula infused with jojoba wax to lift, separate, and hold curl while delivering deep brown pigment that resists flaking and smudging. The finish reads bold and defined, giving a false-lash effect without extra tools or extensions.\u003c\/p\u003e\n\n\u003ch3\u003eHow does the brush shape affect my lash look?\u003c\/h3\u003e\n\u003cp\u003eThe specially designed hourglass brush has intertwined bristles that pick up and distribute product evenly across lashes. That structure helps build volume at the base, fan out lashes at the mid-lengths, and coat tips for a lifted silhouette without clumps.\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003eHourglass head for targeted volume and separation\u003c\/li\u003e\n\u003cli\u003eIntertwined bristles to prevent clumping while loading pigment\u003c\/li\u003e\n\u003cli\u003eWorks on short and long lashes to create consistent lift\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eWill this mascara smudge or flake during the day?\u003c\/h3\u003e\n\u003cp\u003eThe formula is richly pigmented and designed to be long-wearing, minimizing flaking and transfer. Its creamy texture adheres to lashes while the jojoba wax helps maintain curl and hold, so lashes stay defined through regular daytime activity.\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003eSmudge-resistant, creamy formula for clean-looking lashes\u003c\/li\u003e\n\u003cli\u003eJojoba wax adds hold to preserve curl\u003c\/li\u003e\n\u003cli\u003eDeep brown pigment for intense color without overdoing it\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eHow do I get the most volume and lift from this mascara?\u003c\/h3\u003e\n\u003cp\u003eStart at the root and wiggle the brush slightly as you sweep upward to coat each lash from base to tip. Layering one to two coats builds dramatic volume while the brush separates lashes to avoid heavy buildup; allow a few seconds between coats for best lift.\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003eApply at the base, wiggle, then sweep to tips\u003c\/li\u003e\n\u003cli\u003eOne to two coats for bold volume; more can be applied selectively\u003c\/li\u003e\n\u003cli\u003eUse the tip of the brush to reach inner and lower lashes\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eWhat ingredients and ethical standards should I expect?\u003c\/h3\u003e\n\u003cp\u003ee.l.f. formulates with skin-friendly ingredients and excludes common toxins, offering products that are 100% cruelty-free and vegan. This mascara includes jojoba wax for conditioning and curl retention while prioritizing a clean-feeling, comfortable wear.\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003eInfused with jojoba wax to support lash curl and smooth application\u003c\/li\u003e\n\u003cli\u003eVegan and cruelty-free to align with ethical routines\u003c\/li\u003e\n\u003cli\u003eMade without unnecessary irritants and offered at an accessible price point\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003cp\u003eWho is this for? The e.l.f. Big Mood Mega Volume \u0026amp; Lifting Mascara (0.30 fl oz, Deep Brown) suits anyone seeking a bold, lifted lash look without clumps or heavy buildup—ideal for everyday wearers who want dramatic definition, those with shorter lashes needing lift, or makeup lovers after a clean, long-wearing formula with skin-conscious ingredients.\u003c\/p\u003e\n\u003ch3\u003eIngredients\u003c\/h3\u003e\n\u003cp\u003eWater\/Aqua, Copernicia Cerifera (Carnauba) Wax\/ Cera, Hydrogenated Jojoba Oil, Glyceryl Stearate, Stearic Acid, Glycerin, Acacia Senegal Gum, Palmitic Acid, Oleic\/Linoleic\/Linolenic Polyglycerides, Oryza Sativa (Rice) Bran Wax\/Cera, VP\/Eicosene Copolymer, Aminomethyl Propanol, Acrylates Copolymer, Phenoxyethanol, Hydroxyethylcellulose, Mica, Ethylhexylglycerin, Disodium Phosphate, Polysorbate 60, Sodium Phosphate MAY CONTAIN: Titanium Dioxide (CI 77891), Iron Oxides (CI 77491, CI 77492, CI 77499)\u003c\/p\u003e\n\u003csection class=\"product-faq-snippet\"\u003e\u003ch3\u003eFAQ\u003c\/h3\u003e\n\u003cdiv class=\"faq-item\"\u003e\n\u003cp class=\"faq-q\"\u003eQ: Is this mascara waterproof?\u003c\/p\u003e\n\u003cp class=\"faq-a\"\u003eA: No, it’s designed to be smudge-resistant and long-wearing but not labeled as waterproof.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"faq-item\"\u003e\n\u003cp class=\"faq-q\"\u003eQ: Can I use this on lower lashes?\u003c\/p\u003e\n\u003cp class=\"faq-a\"\u003eA: Yes. Use the brush tip and a light hand to coat lower lashes for definition without clumping.\u003c\/p\u003e\n\u003c\/div\u003e\u003c\/section\u003e","brand":"e.l.f.","offers":[{"title":"Default Title","offer_id":51492466163945,"sku":"B09XMVKHH1","price":55.41,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0801\/7674\/2633\/files\/elf-big-mood-mascara-front-tube.jpg?v=1783363446","url":"https:\/\/cervaaustralia.com\/products\/e-l-f-big-mood-mascara-volumizing-lifting-mascara-deep-brown-0-30-fl-oz-hourglass-brush-jojoba-wax","provider":"Cerva Australia | Professional Beauty Supplies, Skincare \u0026 Cosmetics","version":"1.0","type":"link"}