{"product_id":"davines-smoothing-shampoo-love-anti-frizz-sulfate-free-16-9-fl-oz-tames-wavy-coarse-hair-for-shine-and-softness","title":"Davines Smoothing Shampoo LOVE — Anti-Frizz Sulfate-Free 16.9 fl oz, tames wavy \u0026 coarse hair for shine and softness","description":"\u003cp\u003e\u003cstrong\u003eDavines LOVE Smoothing Shampoo is a smoothing, anti-frizz cleanser that tames wavy, unruly, and coarse hair while adding shine, elasticity, and softness.\u003c\/strong\u003e\u003c\/p\u003e\n\n\u003cp\u003eThis sulfate-free shampoo from Davines blends gentle cleansing with conditioning actives to make textured hair easier to manage. Formulated to reduce frizz and enhance surface shine, it works well on naturally wavy hair and chemically-treated or coarse strands. The 16.9 fl oz size is suitable for at-home use and salon routines, and the product reflects Davines’ sustainable, Parma-made approach to hair care.\u003c\/p\u003e\n\n\u003ch3\u003eHow does this shampoo reduce frizz and make hair smoother?\u003c\/h3\u003e\n\u003cp\u003eThe formula targets the hair cuticle to help smooth strands and limit flyaways without weighing hair down. It combines mild surfactants and conditioning ingredients that improve combability and surface uniformity so light reflects more evenly for added shine.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eGentle cleansing agents preserve natural moisture balance\u003c\/li\u003e\n  \u003cli\u003eConditioning molecules soften and align the hair fiber\u003c\/li\u003e\n  \u003cli\u003eAntistatic properties reduce flyaways and improve manageability\u003c\/li\u003e\n  \u003cli\u003eLightweight texture prevents buildup on coarse or wavy hair\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eWill it work on color-treated or chemically processed hair?\u003c\/h3\u003e\n\u003cp\u003eYes—this Davines shampoo is formulated to be kind to processed fibers, helping to restore hydration and elasticity after color, perming, or straightening services. Regular use supports improved softness and reduces the rough feel that often follows chemical treatments.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eNourishing actives help replenish moisture lost during processing\u003c\/li\u003e\n  \u003cli\u003eProtects surface integrity to improve shine and pliability\u003c\/li\u003e\n  \u003cli\u003eSuitable for routine use on color-treated hair when combined with a matching conditioner\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eHow should I use it for best results on wavy or coarse hair?\u003c\/h3\u003e\n\u003cp\u003eApply to wet hair and massage to create a light lather, focusing on the scalp and working through lengths for even distribution. Rinse thoroughly and follow with a smoothing conditioner or treatment to maximize softness and manageability.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eUse a coin-sized amount for short hair; more for longer or thicker hair\u003c\/li\u003e\n  \u003cli\u003eCombine with Davines conditioners or masks for deeper nourishment\u003c\/li\u003e\n  \u003cli\u003eFinish with a leave-in smoothing product for extra frizz control\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eWhat ingredients and sensory qualities should I expect?\u003c\/h3\u003e\n\u003cp\u003eDavines balances effective yet gentle surfactants with botanical extracts and conditioning agents, offering a creamy lather and a subtle fragrance. The formula includes moisturizing elements to restore softness and elasticity, while remaining lightweight enough for waves and coarse strands.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eBlends cleansing agents with nourishing extracts\u003c\/li\u003e\n  \u003cli\u003eProvides a soft, glossy finish without heavy residue\u003c\/li\u003e\n  \u003cli\u003eDesigned with sustainability-minded sourcing and manufacturing\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003cp\u003eWho is this for: Davines LOVE Smoothing Shampoo is ideal for people with naturally wavy, unruly, or coarse hair who want a manageable, shinier look without heavy silicones. It’s a good choice for those with chemically treated or dry, rough hair seeking milder cleansing plus restorative moisture. If you prefer salon-quality, sustainably minded products that prioritize hair texture improvement and everyday manageability, this shampoo suits your routine.\u003c\/p\u003e\n\u003ch3\u003eIngredients\u003c\/h3\u003e\n\u003cp\u003eMixture of biodegradable surface - softness and silkiness Phenethyl Benzoate - stronger polishing effect Tomato Fiaschetto Guaceto - has remarkable toning and nourishing product with Zero Impact® with Tomato Fiaschetto Torre Guaceto from Slow Food Presidium of Brindisi, Puglia\u003c\/p\u003e\n\u003csection class=\"product-faq-snippet\"\u003e\u003ch3\u003eFAQ\u003c\/h3\u003e\n\u003cdiv class=\"faq-item\"\u003e\n\u003cp class=\"faq-q\"\u003eQ: Is this shampoo safe for color-treated hair?\u003c\/p\u003e\n\u003cp class=\"faq-a\"\u003eA: Yes. The gentle formula cleanses while helping restore moisture and elasticity in color-treated or chemically processed hair.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"faq-item\"\u003e\n\u003cp class=\"faq-q\"\u003eQ: How often should I use Davines LOVE Smoothing Shampoo?\u003c\/p\u003e\n\u003cp class=\"faq-a\"\u003eA: Use as your regular shampoo—daily or several times a week—depending on scalp oiliness and styling needs.\u003c\/p\u003e\n\u003c\/div\u003e\u003c\/section\u003e","brand":"Davines","offers":[{"title":"Default Title","offer_id":51489377386729,"sku":"B00OKQ0F4Q","price":117.71,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0801\/7674\/2633\/files\/davines-love-smoothing-shampoo-front-bottle_caa0c1c8-b103-4f02-9fa9-c9799c32017e.jpg?v=1783305644","url":"https:\/\/cervaaustralia.com\/products\/davines-smoothing-shampoo-love-anti-frizz-sulfate-free-16-9-fl-oz-tames-wavy-coarse-hair-for-shine-and-softness","provider":"Cerva Australia | Professional Beauty Supplies, Skincare \u0026 Cosmetics","version":"1.0","type":"link"}