{"product_id":"covergirl-trublend-matte-made-liquid-foundation-soft-tan-natural-look-matte-12hr-wear","title":"COVERGIRL TruBlend Matte Made Liquid Foundation — Soft Tan, Natural-Look Matte \u0026 12hr Wear","description":"\u003cp\u003e\u003cstrong\u003eCOVERGIRL TruBlend Matte Made Liquid Foundation in Soft Tan delivers a comfortable, long-wearing matte finish that controls shine and blurs pores without feeling heavy.\u003c\/strong\u003e\u003c\/p\u003e\n\n\u003cp\u003eDesigned for everyday wear, this liquid foundation uses flexi-hold technology to form a flexible, transfer-resistant film that stays put for up to 12 hours. Its mattifying powders absorb excess oil and help reduce the appearance of pores, producing a smooth, natural-looking matte skin texture. The formula is offered across an extensive shade range so you can find a close match for your skin, and it’s Leaping Bunny certified cruelty-free.\u003c\/p\u003e\n\n\u003ch3\u003eHow does this foundation manage oil and shine throughout the day?\u003c\/h3\u003e\n\u003cp\u003eThe TruBlend Matte Made formula contains mattifying powders that capture excess oil on the skin’s surface, creating a matte appearance without heavy buildup. Flexi-hold technology helps the product adhere to skin so the matte effect lasts through daily activity and light humidity.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eMattifying powders absorb excess oil for reduced shine.\u003c\/li\u003e\n  \u003cli\u003eFlexi-hold film resists transfer and helps finish stay put.\u003c\/li\u003e\n  \u003cli\u003eLightweight texture avoids settling into fine lines or looking cakey.\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eWhat level of coverage can I expect and how does it look in natural light?\u003c\/h3\u003e\n\u003cp\u003eTruBlend Matte Made offers medium, buildable coverage that evens skin tone and minimizes the look of imperfections while maintaining skin-like finish. Because the formula balances opacity with a soft-matte surface, it appears natural in daylight and under artificial lighting without an overly flat finish.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eMedium coverage that layers smoothly for more coverage where needed.\u003c\/li\u003e\n  \u003cli\u003eSoft-matte finish reduces shine but keeps a lifelike texture.\u003c\/li\u003e\n  \u003cli\u003eBlends easily with a brush, sponge, or fingertips for a seamless look.\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eHow long will the foundation last, and does it require primer?\u003c\/h3\u003e\n\u003cp\u003eThis foundation is formulated for longevity and can last up to 12 hours under normal daily conditions. For best results on oily or textured skin, pairing with a smoothing primer can enhance wear time and create a more even application.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eUp to 12 hours of wear with transfer-resistant performance.\u003c\/li\u003e\n  \u003cli\u003eUse a mattifying or skin-smoothing primer to extend wear on oily skin.\u003c\/li\u003e\n  \u003cli\u003eSet with a light powder in high-coverage zones for extra staying power.\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eIs this product a cruelty-free option and how many shades are available?\u003c\/h3\u003e\n\u003cp\u003eYes — COVERGIRL TruBlend Matte Made is Leaping Bunny certified cruelty-free, meaning it adheres to recognized standards for no animal testing. The TruBlend line offers 40 shades across a wide spectrum of undertones to help you find a closer match.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eLeaping Bunny certified: formulated without animal testing.\u003c\/li\u003e\n  \u003cli\u003eAvailable in 40 shades for varied skin tones and undertones.\u003c\/li\u003e\n  \u003cli\u003eShade sampling or swatching is recommended to confirm the best match.\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003cp\u003eWho is this for: COVERGIRL TruBlend Matte Made Liquid Foundation in Soft Tan is ideal for people seeking a breathable, long-lasting matte foundation that controls oil and smooths skin texture. It’s especially well-suited to those with combination to oily skin or anyone who prefers a more matte, refined finish without a heavy feel. If you favor buildable coverage, cruelty-free cosmetics, and a wide shade range, this foundation is a practical everyday choice.\u003c\/p\u003e\n\u003ch3\u003eIngredients\u003c\/h3\u003e\n\u003cp\u003eAqua\/Water\/Eau, Cyclopentasiloxane, Talc, Propylene Glycol, Dimethicone, PEG\/PPG-18\/18 Dimethicone, Aluminum Starch Octenylsuccinate, Sodium Chloride, PVP, Phenoxyethanol, Trihydroxystearin, Methicone, Arachidyl Behenate, 1,2-Hexanediol, Caprylyl Glycol, Titanium Dioxide [Nano], Sodium Benzoate, Silica, Acrylonitrile\/Methyl Methacrylate\/Vinylidene Chloride Copolymer, Synthetic Wax, Polyglyceryl-4 Isostearate, Cetyl PEG\/PPG-10\/1 Dimethicone, Hexyl Laurate, Ethylene Brassylate, Behenic Acid, Polyethylene, Aluminum Hydroxide, Stearic Acid, Isopropyl Titanium Triisostearate, [May Contain\/Peut Contenir\/ +\/-: Titanium Dioxide (CI 77891), Iron Oxides (CI 77491, CI 77492, CI 77499)].\u003c\/p\u003e\n\u003csection class=\"product-faq-snippet\"\u003e\u003ch3\u003eFAQ\u003c\/h3\u003e\n\u003cdiv class=\"faq-item\"\u003e\n\u003cp class=\"faq-q\"\u003eQ: Will TruBlend Matte Made look cakey on dry skin?\u003c\/p\u003e\n\u003cp class=\"faq-a\"\u003eA: It’s formulated for a soft matte look; on dry skin use a hydrating primer or moisturizer first to avoid a cakey appearance.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"faq-item\"\u003e\n\u003cp class=\"faq-q\"\u003eQ: Can I build this foundation to full coverage?\u003c\/p\u003e\n\u003cp class=\"faq-a\"\u003eA: Yes — the coverage is buildable from medium to fuller coverage by layering thin amounts and blending well.\u003c\/p\u003e\n\u003c\/div\u003e\u003c\/section\u003e","brand":"COVERGIRL","offers":[{"title":"Default Title","offer_id":51487122129129,"sku":"B07CGDBYZR","price":59.55,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0801\/7674\/2633\/files\/covergirl-trublend-soft-tan-front-packaging.jpg?v=1783256974","url":"https:\/\/cervaaustralia.com\/products\/covergirl-trublend-matte-made-liquid-foundation-soft-tan-natural-look-matte-12hr-wear","provider":"Cerva Australia | Professional Beauty Supplies, Skincare \u0026 Cosmetics","version":"1.0","type":"link"}