{"product_id":"covergirl-lash-blast-cleantopia-volumizing-mascara-black-brown-810-vegan-smudge-proof-hourglass-brush","title":"COVERGIRL Lash Blast Cleantopia Volumizing Mascara — Black Brown 810, Vegan, Smudge-Proof Hourglass Brush","description":"\u003cstrong\u003eCOVERGIRL Lash Blast Cleantopia is a plant-powered, vegan mascara that lifts, lengthens and delivers buildable volume with a smudge-proof finish.\u003c\/strong\u003e\n\n\u003cp\u003eThis mascara blends plant-derived cellulose fibers with nourishing botanicals to create fuller-looking lashes while keeping the formula free from parabens, sulfates, mineral oil, talc and fragrance. Designed for everyday wear, the Black Brown 810 shade offers a soft, natural depth ideal for daytime or layered evening looks. The hourglass-shaped brush helps coat each lash from root to tip for visible volume and separation without clumping.\u003c\/p\u003e\n\n\u003ch3\u003eHow does this mascara create more volume without clumping?\u003c\/h3\u003e\n\u003cp\u003eThe formula uses 100% cellulose plant fibers that build thickness along the lash shaft while conditioning ingredients help lashes remain flexible. The hourglass brush evenly distributes product so lashes look fuller without forming heavy flakes or sticky build-up.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eCellulose fibers for fiber-based volume.\u003c\/li\u003e\n  \u003cli\u003eHourglass brush for even application and separation.\u003c\/li\u003e\n  \u003cli\u003eNon-clumping texture for smooth, layered coverage.\u003c\/li\u003e\n  \u003cli\u003eEasy removal that avoids residue buildup.\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eIs this mascara gentle enough for sensitive or fragile lashes?\u003c\/h3\u003e\n\u003cp\u003eFormulated with 72% ingredients of natural origin and enriched with aloe leaf extract, ceramide and sustainably sourced maracuja oil, it aims to condition lashes while you wear it. Consumer testing indicated high tolerance, with most users reporting no increased lash fallout and a gentle feel during wear.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eAloe leaf extract helps soothe the lash line.\u003c\/li\u003e\n  \u003cli\u003eCeramide supports lashes’ conditioned texture.\u003c\/li\u003e\n  \u003cli\u003eVegan, free-from formulation reduces exposure to common irritants.\u003c\/li\u003e\n  \u003cli\u003eReported gentle performance in consumer studies.\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eHow long does the wear last and how resistant is it to smudging?\u003c\/h3\u003e\n\u003cp\u003eThe mascara is formulated to provide long-wear performance that resists smudging and flaking through the day. While no makeup is completely impervious under all conditions, this product is designed to maintain lash impact and appearance for extended hours without transferring.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eEngineered for up to 24-hour smudge-resistant wear in typical conditions.\u003c\/li\u003e\n  \u003cli\u003eFlake-free finish for clean under-eye areas.\u003c\/li\u003e\n  \u003cli\u003eBuildable pigment allows layering without compromise.\u003c\/li\u003e\n  \u003cli\u003eSmooth removal avoids leftover flake residue.\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eWhat makes this mascara a \"clean\" choice and which ingredients are highlighted?\u003c\/h3\u003e\n\u003cp\u003eCleantopia emphasizes plant-powered components and omits several commonly avoided substances to meet cleaner-beauty preferences. The blend includes a high proportion of natural-origin ingredients plus targeted botanical extracts, while being free from parabens, sulfates, mineral oil, talc and fragrance.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003e72% ingredients of natural origin.\u003c\/li\u003e\n  \u003cli\u003e100% cellulose plant fibers for lash building.\u003c\/li\u003e\n  \u003cli\u003eInfused with maracuja oil sustainably sourced from rainforest regions.\u003c\/li\u003e\n  \u003cli\u003eVegan formula—no animal-derived ingredients.\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003cp\u003eWho is this for: COVERGIRL Lash Blast Cleantopia is suited to anyone seeking a cleaner, plant-forward mascara that builds noticeable volume while remaining lightweight and smudge-resistant. It’s a good option for people who prefer vegan cosmetics, want conditioning benefits in their lash routine, or need a mascara that layers easily for both natural and intensified looks.\u003c\/p\u003e\n\u003ch3\u003eIngredients\u003c\/h3\u003e\n\u003cp\u003eWater, paraffin, stearic acid, pvp, cetyl alcohol, cera microcristallina\/microcrystalline wax, hydrogenated vegetable oil, arginine, polysorbate 20, propylene glycol, rhus verniciflua peel wax, copernicia cerifera cera\/copernicia cerifera (carnauba) wax\/cire de carnauba, 2,3-butanediol, stearyl stearate, synthetic wax, panthenol, candelilla cera\/euphorbia cerifera (candelilla) wax, caprylyl glycol, hectorite, simethicone, silica, tocopheryl acetate, kaolin, pantolactone, argania spinosa\u003c\/p\u003e\n\u003csection class=\"product-faq-snippet\"\u003e\u003ch3\u003eFAQ\u003c\/h3\u003e\n\u003cdiv class=\"faq-item\"\u003e\n\u003cp class=\"faq-q\"\u003eQ: Is COVERGIRL Lash Blast Cleantopia waterproof?\u003c\/p\u003e\n\u003cp class=\"faq-a\"\u003eA: The formula is smudge-resistant and long-wearing, designed for up to 24-hour wear, but it’s not marketed specifically as waterproof.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"faq-item\"\u003e\n\u003cp class=\"faq-q\"\u003eQ: How do I remove this mascara?\u003c\/p\u003e\n\u003cp class=\"faq-a\"\u003eA: Gently use an oil-based or micellar makeup remover; the formula is made to come off without excessive rubbing or leftover flakes.\u003c\/p\u003e\n\u003c\/div\u003e\u003c\/section\u003e","brand":"COVERGIRL","offers":[{"title":"Default Title","offer_id":51487209554153,"sku":"B0BVBWYJKG","price":59.53,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0801\/7674\/2633\/files\/covergirl-cleantopia-front-packaging_26669773-52ee-422f-9cd5-ac1bd3b94c30.jpg?v=1783261210","url":"https:\/\/cervaaustralia.com\/products\/covergirl-lash-blast-cleantopia-volumizing-mascara-black-brown-810-vegan-smudge-proof-hourglass-brush","provider":"Cerva Australia | Professional Beauty Supplies, Skincare \u0026 Cosmetics","version":"1.0","type":"link"}