{"product_id":"colourpop-ultra-matte-liquid-lipstick-so-me-0-13-oz-long-wearing-ultra-pigmented-matte-finish","title":"ColourPop Ultra Matte Liquid Lipstick — So Me (0.13 oz) Long-Wearing, Ultra-Pigmented Matte Finish","description":"\u003cp\u003e\u003cstrong\u003eColourPop Ultra Matte Liquid Lipstick in So Me is an ultra-pigmented, long-wearing liquid matte that delivers full coverage and a lightweight, flexible finish.\u003c\/strong\u003e\u003c\/p\u003e\n\n\u003cp\u003eDesigned for bold color without the heavy feel, this liquid lipstick dries down to a true matte while remaining comfortable on the lips. The formula blends intense pigments with skin-friendly botanicals such as Kakadu plum, sweet cherry oil, yuzu, and Japanese sumac to help maintain a smooth appearance and reduce feathering. It's vegan and cruelty-free, packaged as a convenient 0.13 oz tube ideal for touch-ups on the go or a full-coverage application when you need it.\u003c\/p\u003e\n\n\u003ch3\u003eHow does this lipstick perform during a busy day?\u003c\/h3\u003e\n\u003cp\u003eThis liquid lipstick is formulated to resist smudging and fading so you get long-lasting color from morning through evening. It dries down to a matte finish that stays in place while allowing the lips to move without cracking.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eHigh pigment concentration for one-swipe coverage\u003c\/li\u003e\n  \u003cli\u003eDry-down formula minimizes transfer and feathering\u003c\/li\u003e\n  \u003cli\u003eFlexible finish that reduces flaking during wear\u003c\/li\u003e\n  \u003cli\u003eCompact 0.13 oz tube fits easily in purses or makeup bags\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eWill this matte lipstick feel drying on the lips?\u003c\/h3\u003e\n\u003cp\u003eAlthough it offers a true matte look, the ColourPop formula is designed to feel lightweight rather than stiff. Moisture-supporting ingredients help the surface feel smoother so it doesn't pull or crack as you talk or smile.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eInfused with Kakadu plum and sweet cherry oil for a softer finish\u003c\/li\u003e\n  \u003cli\u003eYuzu and Japanese sumac contribute to a smooth application\u003c\/li\u003e\n  \u003cli\u003eLightweight texture avoids the heavy sensation of some mattes\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eHow should I apply it for the cleanest, most precise result?\u003c\/h3\u003e\n\u003cp\u003eFor crisp edges and even color, start with exfoliated, hydrated lips and use the applicator tip to outline before filling in. Pairing with a matching lip liner or a glossy topper changes intensity and texture easily.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eExfoliate and lightly moisturize lips before application\u003c\/li\u003e\n  \u003cli\u003eUse applicator tip to trace lip contours, then swipe inward\u003c\/li\u003e\n  \u003cli\u003eFor sharper definition, outline with a ColourPop lip liner\u003c\/li\u003e\n  \u003cli\u003eTop with gloss for a satin shine or leave matte for full coverage\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eWhat shades and finishes work best with different looks?\u003c\/h3\u003e\n\u003cp\u003eThe So Me shade is made to deliver a statement matte color that suits both everyday and dressed-up styles. Matte tones pair well with minimal eye makeup for a focal lip, while deeper colors can anchor evening looks.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eNeutral mattes complement daytime, natural makeup\u003c\/li\u003e\n  \u003cli\u003eBold reds and plums create striking evening statements\u003c\/li\u003e\n  \u003cli\u003eTop with gloss to soften edge and add dimension\u003c\/li\u003e\n  \u003cli\u003eUse a liner for longevity and shape control\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003cp\u003eWho is this for: This ColourPop Ultra Matte Liquid Lipstick is ideal for beauty lovers who want intense, fuss-free color that lasts through a busy day. It suits anyone seeking a lightweight matte without the overly drying feel—perfect for trend-conscious users, makeup artists needing reliable pigmentation, and anyone who prefers vegan, cruelty-free cosmetics.\u003c\/p\u003e\n\u003csection class=\"product-faq-snippet\"\u003e\u003ch3\u003eFAQ\u003c\/h3\u003e\n\u003cdiv class=\"faq-item\"\u003e\n\u003cp class=\"faq-q\"\u003eQ: Is ColourPop Ultra Matte Liquid Lipstick long-lasting?\u003c\/p\u003e\n\u003cp class=\"faq-a\"\u003eA: Yes — it's formulated to dry to a longwear matte that resists smudging and minimizes feathering for extended wear.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"faq-item\"\u003e\n\u003cp class=\"faq-q\"\u003eQ: Can this matte lipstick feel comfortable all day?\u003c\/p\u003e\n\u003cp class=\"faq-a\"\u003eA: Yes — the lightweight formula contains Kakadu plum, sweet cherry oil, and yuzu to help keep lips feeling smoother.\u003c\/p\u003e\n\u003c\/div\u003e\u003c\/section\u003e","brand":"ColourPop","offers":[{"title":"Default Title","offer_id":51490257666281,"sku":"B0DYWWXHNM","price":54.32,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0801\/7674\/2633\/files\/colourpop-ultra-matte-so-me-front-tube.jpg?v=1783317960","url":"https:\/\/cervaaustralia.com\/products\/colourpop-ultra-matte-liquid-lipstick-so-me-0-13-oz-long-wearing-ultra-pigmented-matte-finish","provider":"Cerva Australia | Professional Beauty Supplies, Skincare \u0026 Cosmetics","version":"1.0","type":"link"}