{"product_id":"colourpop-cloud-whip-liquid-lipstick-storm-cloud-shade-soft-blur-finish-hydrating-formula","title":"ColourPop Cloud Whip Liquid Lipstick — Storm Cloud shade, soft-blur finish \u0026 hydrating formula","description":"\u003cp\u003e\u003cstrong\u003eColourPop Cloud Whip Liquid Lipstick in Storm Cloud is a whipped, soft-blur liquid tint that gives a diffused, cushiony finish while helping lips feel hydrated.\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003eCloud Whip is a lightweight liquid lip formula from ColourPop designed to sit between a matte and a balm: it blurs lip lines for a soft-focus look without the dry, flat feel of traditional mattes. This 0.12 fl oz tube in the Storm Cloud shade delivers buildable, medium coverage and includes a nourishing blend of marshmallow root extract, cloudberry oil, and hyaluronic acid to help maintain comfort during wear.\u003c\/p\u003e\n\n\u003ch3\u003eHow will Cloud Whip look when I apply it?\u003c\/h3\u003e\n\u003cp\u003eExpect a blurred, velvety effect rather than a sharp, defined matte. The whipped texture spreads easily and gives a subtle, airy color payoff that can be intensified with additional layers.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eDiffused, soft-focus finish that minimizes lip lines\u003c\/li\u003e\n  \u003cli\u003eSheer to medium coverage—layer for deeper color\u003c\/li\u003e\n  \u003cli\u003eNon-streaky, blends with fingertips for an effortless look\u003c\/li\u003e\n  \u003cli\u003eStorm Cloud provides a moody, wearable cool-toned hue\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eWill this feel comfortable on my lips all day?\u003c\/h3\u003e\n\u003cp\u003eCloud Whip aims to prioritize comfort: it’s formulated to feel cushiony rather than tight or flaky. Hydrating ingredients help preserve a smooth feeling, making it suitable for longer wear without the typical drying associated with liquid mattes.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eHyaluronic acid helps attract and retain moisture\u003c\/li\u003e\n  \u003cli\u003eMarshmallow root extract contributes to a silky glide\u003c\/li\u003e\n  \u003cli\u003eCloudberry oil adds lightweight conditioning benefits\u003c\/li\u003e\n  \u003cli\u003eNon-drying texture so lips remain pliable and comfy\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eHow should I apply Cloud Whip for best results?\u003c\/h3\u003e\n\u003cp\u003eApply sparingly at first to control the blurred effect—dot the center of your lips and gently blend outward with your finger for the signature soft finish. For more color intensity, allow the first layer to set briefly and then add another thin layer.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eUse the applicator or fingertip to pat and blend\u003c\/li\u003e\n  \u003cli\u003eLayer thin coats for buildable coverage without cakiness\u003c\/li\u003e\n  \u003cli\u003ePress lips together lightly for even distribution\u003c\/li\u003e\n  \u003cli\u003eWorks well over a lightly prepped, exfoliated lip surface\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eHow does Storm Cloud fit into my makeup routine?\u003c\/h3\u003e\n\u003cp\u003eStorm Cloud is a versatile, modern shade that pairs easily with neutral or smoky eye looks and can anchor both daytime and evening styles. Because the finish is soft rather than extreme matte, it often reads as more natural in photos while still providing noticeable color.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eComplements cool-toned and neutral palettes\u003c\/li\u003e\n  \u003cli\u003eGreat for layering under gloss for added dimension\u003c\/li\u003e\n  \u003cli\u003eSimple to touch up—reapply small amounts as needed\u003c\/li\u003e\n  \u003cli\u003eCompact 0.12 fl oz tube fits into everyday makeup bags\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003cp\u003eWho is this for: ColourPop Cloud Whip in Storm Cloud is aimed at anyone who wants a modern, blurred lip look with comfortable wear—ideal for people who dislike dry mattes but still want defined color. It suits users who prefer buildable coverage, value hydrating ingredients, and want a trendy, easy-to-wear shade that transitions well from day to night.\u003c\/p\u003e\n\u003ch3\u003eIngredients\u003c\/h3\u003e\n\u003cp\u003eDimethicone, Polyglyceryl-2 Triisostearate, Isododecane, Dimethicone\/Vinyl Dimethicone Crosspolymer, Isohexadecane, Disteardimonium Hectorite, Synthetic Wax, Propylene Carbonate, Phenoxyethanol, Sodium Hyaluronate, Rubus Chamaemorus Seed Oil, Althaea Officinalis Leaf\/Root Extract, Ethylhexyl Palmitate, Tocopheryl Acetate, Helianthus Annuus (Sunflower) Seed Oil, Isobutylmethacrylate\/Bis-Hydroxypropyl Dimethicone Acrylate, Trihydroxystearin, Aluminum Hydroxide, Glucomannan. May Contain: Iron Oxide (CI 77491, 77492, 77499), Mica (CI 77019), Red 6 Lake (CI 15850), Red 7 (CI 15850), Red 40 Lake (CI 16035), Titanium Dioxide (CI 77891)\u003c\/p\u003e\n\u003csection class=\"product-faq-snippet\"\u003e\u003ch3\u003eFAQ\u003c\/h3\u003e\n\u003cdiv class=\"faq-item\"\u003e\n\u003cp class=\"faq-q\"\u003eQ: Is Cloud Whip hydrating or drying?\u003c\/p\u003e\n\u003cp class=\"faq-a\"\u003eA: Cloud Whip is formulated with hyaluronic acid, marshmallow root, and cloudberry oil to help keep lips feeling hydrated and comfortable, not overly dry.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"faq-item\"\u003e\n\u003cp class=\"faq-q\"\u003eQ: How do I get a sharper edge with this blurred finish?\u003c\/p\u003e\n\u003cp class=\"faq-a\"\u003eA: For a more defined edge, apply a thin line with a lip brush or use a matching lip liner before blending the Cloud Whip inward.\u003c\/p\u003e\n\u003c\/div\u003e\u003c\/section\u003e","brand":"ColourPop","offers":[{"title":"Default Title","offer_id":51486441603305,"sku":"B0G4NRC8RX","price":60.06,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0801\/7674\/2633\/files\/colourpop-cloud-whip-storm-cloud-front-tube.jpg?v=1783221255","url":"https:\/\/cervaaustralia.com\/products\/colourpop-cloud-whip-liquid-lipstick-storm-cloud-shade-soft-blur-finish-hydrating-formula","provider":"Cerva Australia | Professional Beauty Supplies, Skincare \u0026 Cosmetics","version":"1.0","type":"link"}