{"product_id":"artnaturals-purple-shampoo-conditioner-duo-for-blonde-silver-hair-16-fl-oz-sulfate-free-moisturizing-tone-correcting-set","title":"Artnaturals Purple Shampoo \u0026 Conditioner Duo for Blonde, Silver Hair (16 fl oz) — Sulfate-Free, Moisturizing Tone-Correcting Set","description":"\u003cp\u003e\u003cstrong\u003eArtnaturals Purple Shampoo \u0026amp; Conditioner Duo neutralizes yellow\/brassy tones while restoring moisture and vibrancy to bleached, silver, and color-treated hair.\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003eKeep cool, luminous hair without stripping moisture: this two-step system pairs a pigment-rich purple shampoo with a deeply hydrating conditioner to counteract brassiness and replenish dry or damaged strands. Formulated with coconut-derived oils and vitamin E, the pair targets tone correction and visible softness while avoiding sulfates and parabens so color lasts longer and hair feels healthier.\u003c\/p\u003e\n\n\u003ch3\u003eHow does this duo reduce yellow and brassy tones?\u003c\/h3\u003e\n\u003cp\u003eThe shampoo deposits violet pigments that neutralize warm yellow undertones on blonde, silver, and bleached hair. Regular use helps maintain a cooler, more neutral shade between salon visits without using harsh surfactants that can fade color.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003ePigmented purple shampoo balances unwanted yellow hues.\u003c\/li\u003e\n  \u003cli\u003eConditioner seals cuticles to preserve the toned result.\u003c\/li\u003e\n  \u003cli\u003eSulfate-free formula reduces accelerated color stripping.\u003c\/li\u003e\n  \u003cli\u003eSafe for grey, platinum, highlighted, and color-treated hair.\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eWill this help dry or damaged hair recover its softness?\u003c\/h3\u003e\n\u003cp\u003eYes — the conditioner and shampoo contain coconut oil and vitamin E, ingredients known for softening, moisturizing, and improving hair elasticity. Together they help reduce brittleness and the appearance of split ends while leaving hair manageable and smooth.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eCoconut oil locks in hydration and smooths the hair shaft.\u003c\/li\u003e\n  \u003cli\u003eVitamin E nourishes strands and supports scalp circulation.\u003c\/li\u003e\n  \u003cli\u003eHydrating minerals help restore bounce and reduce frizz.\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eHow often should I use the purple shampoo and conditioner?\u003c\/h3\u003e\n\u003cp\u003eFrequency depends on how quickly your hair picks up warm tones: many users shampoo once or twice weekly and condition every time to maintain moisture. For very light or porous hair, shorter contact times and less frequent use prevent over-toning.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eLight neutralizing: use once a week with brief lather time.\u003c\/li\u003e\n  \u003cli\u003eStrong brassiness: use 1–2 times weekly, monitor tone closely.\u003c\/li\u003e\n  \u003cli\u003eAlways follow with conditioner to restore softness and seal color.\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch3\u003eIs this formula gentle enough for color-treated hair?\u003c\/h3\u003e\n\u003cp\u003eThe set is formulated without sulfates and parabens to be kinder to dyed and chemically treated hair, helping preserve pigment and maintain shine. Its restorative ingredients aim to protect cuticles from further damage caused by styling, sun, or pools.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eSulfate- and paraben-free to minimize color fading.\u003c\/li\u003e\n  \u003cli\u003eDesigned to protect from UV and chlorine-related dulling.\u003c\/li\u003e\n  \u003cli\u003eSupports reduced breakage through moisture and elasticity improvement.\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003cp\u003eWho this is for: ideal for people with bleached, highlighted, platinum, silver, or warm-toned blonde hair who want to neutralize brassiness while restoring moisture and manageability. It’s also a good option for anyone with color-treated or chemically processed hair seeking a gentler daily care routine that helps preserve tone and reduce damage from styling, sun, and pools.\u003c\/p\u003e\n\u003ch3\u003eIngredients\u003c\/h3\u003e\n\u003cp\u003eWater (Aqua), Sodium Methyl Cocoyl Taurate, Sodium Lauroyl Methyl Isethionate, Sodium Lauroamphoacetate, Lauryl Glucoside, Tocopherol, Hydroxyethylcellulose, Guar Hydroxypropyltrimonium Chloride, Sodium Phytate, Citric Acid, Glycerin, Benzoic Acid, Dehydroacetic Acid, Benzyl Alcohol, Sodium Hydroxide, Alcohol Denat, Fragrance (Parfum), Benzyl Benzoate, Alpha Hexylcinnamaldehyde, Lyral, Acid Violet 43 (Ci 60730)While we strive to keep ingredient lists on our website as accurate as possible, we cannot guarantee that these lists are complete, reliable, and up-to-date. Please refer to the ingredients list on the product packaging for the most accurate list of ingredients.\u003c\/p\u003e\n\u003csection class=\"product-faq-snippet\"\u003e\u003ch3\u003eFAQ\u003c\/h3\u003e\n\u003cdiv class=\"faq-item\"\u003e\n\u003cp class=\"faq-q\"\u003eQ: Can I use this on natural grey hair?\u003c\/p\u003e\n\u003cp class=\"faq-a\"\u003eA: Yes. The purple pigments neutralize warm yellow tones on grey hair while the conditioner restores moisture.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"faq-item\"\u003e\n\u003cp class=\"faq-q\"\u003eQ: Is the shampoo safe for daily use?\u003c\/p\u003e\n\u003cp class=\"faq-a\"\u003eA: Not usually — use 1–2 times weekly for toning and follow with conditioner; daily use can over-tone or dry porous hair.\u003c\/p\u003e\n\u003c\/div\u003e\u003c\/section\u003e","brand":"Artnaturals","offers":[{"title":"Default Title","offer_id":51486115004649,"sku":"B074Q65FL4","price":62.37,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0801\/7674\/2633\/files\/artnaturals-duo-front-packaging.jpg?v=1783210076","url":"https:\/\/cervaaustralia.com\/products\/artnaturals-purple-shampoo-conditioner-duo-for-blonde-silver-hair-16-fl-oz-sulfate-free-moisturizing-tone-correcting-set","provider":"Cerva Australia | Professional Beauty Supplies, Skincare \u0026 Cosmetics","version":"1.0","type":"link"}